Top 5 Fashion Games in South Africa Q3 2023: Performance Overview

In the third quarter of 2023, the top five fashion games in South Africa showcased intriguing trends in terms of downloads, revenue, and active users. Here's an overview based on data from Sensor Tower.

Project Makeover showed a consistent performance in weekly revenue, peaking at around $12.6K in the last week of August. Weekly downloads fluctuated, reaching a high of approximately 13.5K in early August, while weekly active users hovered around 52K to 59K for most of the quarter.

Covet Fashion: Dress Up Game experienced a peak in weekly revenue in early August at $3.5K. Downloads saw a significant increase mid-quarter, with the highest weekly downloads reaching 3.4K. Active user numbers varied between 2.5K and 5.4K, demonstrating periods of both growth and decline.

SUITSME: Dress Up Fashion Game had a relatively stable revenue throughout the quarter, with a slight peak at $644 in the last week of September. Downloads saw a notable rise in the latter part of the quarter, peaking at around 2.9K. Active users increased significantly towards the end of the quarter, reaching approximately 5.6K.

Pocket Styler: Fashion Stars generated steady weekly revenue, with a peak of $778 in late June. Downloads showed a declining trend, with the highest count at 2.7K at the start of the quarter. Active user numbers remained consistent, fluctuating between 7.8K and 11K.

Merge Studio: Fashion Makeover experienced a peak in weekly revenue at $592 in early July. Downloads saw a significant drop mid-quarter but recovered to 984 in the last week of September. Active users showed a steady presence, peaking at approximately 13.8K at the start of the quarter.

For more detailed insights and analysis, visit Sensor Tower.